Read more marketing stories on Newserhttp://www.newser.com/taggrid/1566/marketing.html2009 - Newseren-usNewser Feed GeneratorTue, 24 Nov 2009 18:48:14 CSThttp://www.newser.com/story/73802/boys-pornified-from-birth.html?utm_source=syn&utm_medium=rss&utm_campaign=tagLyn Brown and Sharon Lamb determined in their 2006 book Packaging Girlhood that our culture conditions girls early on to behave as sexual objects. But what about boys? In their new book, the researchers take a look at the other side of the playground and find that the “stark commercialization...http://www.newser.com/story/73802/boys-pornified-from-birth.html?utm_source=syn&utm_medium=rss&utm_campaign=tagWed, 11 Nov 2009 13:22:08 CSThttp://www.newser.com/story/73615/big-pharma-flouts-laws-on-off-label-uses.html?utm_source=syn&utm_medium=rss&utm_campaign=tagBack in 2004, a unit of drug giant Pfizer pleaded guilty to marketing a drug, Neurotonin, for unapproved uses, paid $430 million in fines, and promised to clean up its act—which it had no intention of doing. "At the very same time Pfizer was in our office negotiating and...http://www.newser.com/story/73615/big-pharma-flouts-laws-on-off-label-uses.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMon, 09 Nov 2009 8:19:14 CSThttp://www.newser.com/story/72941/shine-a-light-on-sneaky-tv-product-placement.html?utm_source=syn&utm_medium=rss&utm_campaign=tagYou can tell when you’re watching a commercial, right? Not at all, writes NE Marsden , and that’s a huge problem. A new FTC measure seeks to expose the practice of paid consideration—“stealth advertising” is a better phrase—online by requiring bloggers and marketers to disclose remuneration, but that hasn’t...http://www.newser.com/story/72941/shine-a-light-on-sneaky-tv-product-placement.html?utm_source=syn&utm_medium=rss&utm_campaign=tagFri, 30 Oct 2009 10:49:08 CDThttp://www.newser.com/story/71508/sex-mints-no-thanks.html?utm_source=syn&utm_medium=rss&utm_campaign=tagThe press release was so intriguing that Jen Phillips had to know more. Linger mints are being promoted as "internal feminine flavoring"—you read that right—with the catchall please-don't-sue-us warning that they're "for novelty use only." And no wonder: They're mostly sugar, which is a recipe for a yeast...http://www.newser.com/story/71508/sex-mints-no-thanks.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMon, 12 Oct 2009 17:10:25 CDThttp://www.newser.com/story/70931/studios-hot-and-bothered-on-twitter.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMovie companies aren't sure yet how big the Twitter effect is in making or breaking films—a spate of negative tweets are reputed to have killed Bruno after a strong opening over the summer—but they're leaving as little as possible to chance. It's the hot new "campaign-management tool," Advertising...http://www.newser.com/story/70931/studios-hot-and-bothered-on-twitter.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMon, 05 Oct 2009 12:06:10 CDThttp://www.newser.com/story/69642/pbr-raises-price-doesnt-advertise-and-sales-soar.html?utm_source=syn&utm_medium=rss&utm_campaign=tagIt’s a good time to be a cheapo beer, but that alone can’t explain the ridiculous year Pabst Blue Ribbon is having, Advertising Age reports. PBR’s sales are up a whopping 25%, making it by far the fastest growing cheap beer, which is especially astounding because it’s not that cheap...http://www.newser.com/story/69642/pbr-raises-price-doesnt-advertise-and-sales-soar.html?utm_source=syn&utm_medium=rss&utm_campaign=tagThu, 17 Sep 2009 14:25:00 CDThttp://www.newser.com/story/69347/utilities-turn-to-peer-pressure-to-nudge-customers.html?utm_source=syn&utm_medium=rss&utm_campaign=tagWould you be more likely to rein in your energy use if you knew it would save money, or if you knew your neighbors used less? Traditional economists assume the former—that consumers do what is in their best interest—but companies are ditching that notion in favor of behavioral...http://www.newser.com/story/69347/utilities-turn-to-peer-pressure-to-nudge-customers.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMon, 14 Sep 2009 8:57:00 CDThttp://www.newser.com/story/68445/pfizer-pays-record-23b-fine-for-false-marketing.html?utm_source=syn&utm_medium=rss&utm_campaign=tagPfizer will shell out $2.3 billion—a record for a health care fraud settlement—over deceptive marketing of its drugs, the Los Angeles Times reports. Pfizer and one of its subsidiaries marketed four drugs based on off-label uses specifically prohibited by the FDA. The settlement with the Justice Department...http://www.newser.com/story/68445/pfizer-pays-record-23b-fine-for-false-marketing.html?utm_source=syn&utm_medium=rss&utm_campaign=tagWed, 02 Sep 2009 13:11:53 CDThttp://www.newser.com/story/67060/fall-fashion-mags-shed-a-few-pounds.html?utm_source=syn&utm_medium=rss&utm_campaign=tagFashion magazines’ typically beefy September issues are nearly a third skinnier this year as advertisers drift away from print, the Wall Street Journal reports. Vogue, for example, boasted 840 pages in September 2007; this year, it’s just 429 pages, a 36% drop from last year. Advertisers are trying out space...http://www.newser.com/story/67060/fall-fashion-mags-shed-a-few-pounds.html?utm_source=syn&utm_medium=rss&utm_campaign=tagMon, 17 Aug 2009 10:50:45 CDT