Coca Cola news stories on Newser

Consumers Revolt Over White Coke Cans

Evann Gastaldo — Thu, 01 Dec 2011 10:45:08 CST

The Wall Street Journal today brings us the very definition of a first-world problem with its report on the reaction to Coca-Cola's white holiday cans. Coke has always released special seasonal cans, but this is the first year the company has opted to put its classic soda in a white...

Warhol Coke Piece Sells for a Fizzy $33M

Mary Papenfuss — Thu, 11 Nov 2010 01:40:00 CST

Recession? What recession? It's apparently not happening in the world of art auctions, where Andy Warhol's Large Coca-Cola went for a fizzy $33 million to cap a $222 million pop art sale at Sotheby's in New York. The auction also included top-selling works by Mark Rothko, Roy Lichtenstein, and Willem...

Facebook Hit With 'Truth About Coke' Scam

Kevin Spak — Thu, 15 Jul 2010 15:41:00 CDT

If one of your Facebook friends posts a link to a video that promises to reveal “the TRUTH about Coke!!!” do NOT click on it. The link has been spreading around Facebook, accompanied by a message that reads, “I am part of the 98.0% of people that are NEVER...

Pepsi Won't Field Super Bowl Ads

Harry Kimball — Fri, 18 Dec 2009 10:21:00 CST

Pepsi will end its 23-year advertising presence on the Super Bowl telecast to focus on a cross-platform marketing push with a strong digital component. The company was quick to spin the retreat, which will leave the broadcast wide open to archrival Coca-Cola. “The Super Bowl broadcast can be an amazing...

Coke, Costco Bury the Hatchet

Nick McMaster — Thu, 10 Dec 2009 13:51:00 CST

Coca-Cola and Costco have ironed out a pricing dispute that kept the warehouse chain from restocking its shelves with the soda titan's products for over a month. Coke devotees should be seeing their favorite beverages at the stores soon, Costco CFO Richard Galanti said. "Our sign on shelves—'Until we...

Coke Tests Milk Soft Drink in NY

Nick McMaster — Mon, 27 Jul 2009 16:40:01 CDT

Coca-Cola has launched a consumer trial of Vio, a “vibrancy” soft drink that combines skimmed milk with a carbonated fruit soda, the Guardian reports. Vio is available only in New York as Coke measures demand for the beverage. Milk-based soft drinks are popular in Asia but have yet to find...

Stevia Sets Sights on Sweetener Market

Nick McMaster — Wed, 15 Apr 2009 13:08:52 CDT

The arrival of stevia, a new artificial sweetener approved by the FDA in December, will likely upend the fake-sugar market, the New York Times reports. Sweet ’N Low, Equal, and Splenda have fought to stalemate of sorts, but stevia brings a huge advantage: Because it comes from a plant, marketers...

Coke Must Run Corrected Ads in Australia

Harry Kimball — Thu, 02 Apr 2009 18:23:18 CDT

Coke has to run a series of we-goofed ads in Australia after asserting in a recent campaign that the soft drink doesn’t rot teeth, make you fat, or contain much caffeine, the Australian reports. “The moment we saw the ad our eyebrows were raised and that turned to disbelief,” said...

NY Guv Seeks 'Obesity Tax' on Soft Drinks

Jim O'Neill — Mon, 15 Dec 2008 08:50:00 CST

New Yorkers with a hankering for the “Real Thing” may be paying 15% extra if lawmakers pass Gov. David Paterson's proposal to add an “obesity tax” on non-diet soda, reports the New York Daily News . The state’s doctors said the move—which could raise $404 million—would help fight childhood...