VitaminWater news stories on Newser

Coke Admits Vitaminwater Health Claims Are Bogus

John Johnson — Sun, 08 Aug 2010 17:45:00 CDT

John Robbins is taken aback by Coca-Cola's "staggering feat of twisted logic:" Forced to defend itself in court against charges that its vitaminwater makes false health claims, the company didn't even attempt to back them up. Instead, it asserted that "no consumer could reasonably be misled into thinking vitaminwater was...

On Shelves Soon: Facebook-Flavored VitaminWater

Will McCahill — Thu, 07 Jan 2010 22:00:00 CST

If you’re one of those people who can’t get enough of Facebook, good news is coming to your corner store in March, in the form of VitaminWater’s new flavor. “Connect,” a black cherry-lime concoction, is the result of a contest on the drink’s Facebook page, in which users were asked...

'Functional Foods' Worry Health Experts

Nick McMaster — Fri, 21 Aug 2009 20:15:02 CDT

Once dubbed junk, certain snacks are enjoying a second life as so-called “functional foods”—candy bars or sugary cereals spruced up with added nutrients, the AP reports. Despite warnings by health experts, functional foods now account for $27 billion in sales, or 5% of the US food market, and experts...

FDA OKs Natural, No-Calorie Sweetener

Ambreen Ali — Wed, 17 Dec 2008 19:22:59 CST

Get ready for a barrage of soft drinks and foods using the term stevia. The FDA today gave its blessing to use of the zero-calorie natural sweetener derived from the leaves of a South American bush, the Chicago Tribune reports. Coke and Pepsi will have drinks on the shelves soon,...

Coke Takes Swig of Glacéau

J. Kelman — Fri, 25 May 2007 09:12:21 CDT

Coca-Cola is adding some fizz to its line of non-soda offerings, acquiring the maker of Glacéau VitaminWater today in its biggest purchase ever. The $4.1 billion purchase of Energy Brands will give Coke a strong foothold in the market for non-carbonated products and help it close the gap with...